By Katharine Ridenhour, Director of Advertising The North Face Brazil office made headlines this past week for a marketing campaign gone wrong. The company, with their ad agency Leo Burnett Tailor Made, edited the images of popular outdoor destination pages on Wikipedia to include the brand’s products.Read more →
Daigle Creative’s wizard for paid advertising strategy and planning is Renay Daigle. Renay studied the field and earned her degree at the University of Florida, created campaigns at one of the Southeast’s largest ad agencies and even worked on the ad sales side for a while before
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