JACKSONVILLE CHILDREN’S COMMISSION

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Challenges

The organization asked Daigle Creative to update and revive its branding for communications pieces and develop a strategic communications program to position the organization for new challenges.
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Solutions

We planned and conducted focus group research with key stakeholders and used that research to help the organization plan and launch a new website. We published the organization’s first annual report in years and developed a new set of updated collateral marketing pieces. We also developed a long-range strategic communications plan to move the organization forward toward the goals that its new leadership had established.
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Results

JCC enjoyed new success in communicating with the organization’s key stakeholders inside city government and throughout the community. The organization has a new dynamic website, a more aggressive public relations program and has conducted very successful large-scale public outreach efforts.

MARKETING

BRANDING

ADVERTISING

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